What is prepress?

que es preprensa

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Prepress, also known as prepress, is a term used in the publishing and printing industry for the process that occurs between the creation of a print design and the final print, with the purpose of ensuring a certain result.

Prepress includes image and text adjustments or the creation of high-quality documents for printing, as well as in-house construction plate making that can be installed out of the box.

Today, the original customer delivery format is typically electronic, which can be PDF or native files from programs such as Adobe InDesign, Scribus, or QuarkXPress.

Prepress is part of the production process of a printed product, after design and before printing, which is responsible for producing charges, negatives and / or lithographic sheets.

For a successful prepress, before starting the design process, you must know the characteristics of the printed work that will be obtained, that is, the final dimensions, the printing system, the type of paper, the amount of ink, the rules and finishes. .

Currently the pre-printed is processed by digital means for which we need an output file with specific properties for each job.

For this reason, it is recommended to create a file checklist to avoid omissions and errors that could have negative consequences in the printing process or in the final form, such as the use of trapping, overprinting and overflow.

What is digital prepress?


It involves a series of digital processes before design and a series of steps to follow before printing.

That is, digital prepress begins at the moment when designers begin to develop the graphic work, because you have to pay attention to the color profile, trapping, tone, etc., and ends when the material reaches the media together with images. linked, illustrations, etc. fonts, etc.

There is no exact process for digital prepress, as it varies by type of print and design, but this process typically includes proofreading, layout, and color separation.

In addition, the page order is usually done and the file is converted to PDF format or to the format and printed materials required by the printer to identify the appropriate resolution to ensure image quality.

What is the importance of digital prepress in graphic design?

The digital prepress process allows designers to ensure that the physical results of their creation are consistent with the work they are doing, taking into account color formats, inks, shades, fonts, etc.

In addition, this process will allow the development of high quality final print results that meet the appropriate end customer standards, thus avoiding unforeseen destructive events between the client, the design company and the print shop.

When clients request to display design work on huge panels or thousands of copies spread across the country, the risk of misprints can cost millions in losses, which is why digital prepress is very important because it is to ensure a clean job.

It should be noted that the review, editing and processing of the work before printing is the total responsibility of the designer, so this plays a very important role in the final graphic work and the digital version.

As you can see, prepress includes a number of processes that are geared towards the success of the final job and must be carried out with great care to avoid mistakes or any kind of unforeseen events that could jeopardize the final job.

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